Start ups and small businesses are always looking for ways to do more with their marketing budgets.

Join Altitude Marketing’s Rebecca Sipes for the first class in her Chamber U marketing series. To kick off the series, attendees will find out how to choose the right marketing mix, work the plan, and also get some great cost-effective ways to generate leads.

Join us to learn:

• How to determine what marketing mix is right for YOUR business. Facebook isn’t right for every business and print marketing may not fit your needs either.
• Learn how to choose effective channels for communicating with your customers and prospects.
• How to set priorities and “work the plan”. Most small businesses don’t have the bandwidth to launch a full-blown marketing campaign right out of the gate.
• Find out how to start and build your campaign at a speed that fits your business’s needs.
• How to do more with a small budget. Many small businesses start out with no marketing budget at all. Learn where to invest the resources you do have and how to make the most of low- or no-cost marketing tactics.

Rebecca Sipes is Director of Client Engagement for Altitude Marketing, an integrated B2B marketing agency that provides strategic planning, web design,  digital marketing, public relations and graphic design services to companies in the technology and life science industries.  Prior to joining Altitude, Rebecca served as Associate Director of Business Development and Marketing for Copernicus Group IRB, an independent institutional review board. Before making the switch to marketing, Rebecca worked in the hospitality industry.

Originally from Harrisonburg, Virginia, Rebecca now lives and works in Chapel Hill, North Carolina.